Pet Publicity is Just a Whisker Away – Welcome to the Whisker Report!

Mary Tan & Alexane Ricard on Pet Life Radio

Welcome to the Whisker Report! The only pet podcast dedicated to helping pet entrepreneurs, businesses and animal welfare nonprofits get the publicity they deserve. In this inaugural episode, we'll introduce you to the hosts of the show and why this is a passion project to help not only animals, but the people that love them.

Listen to Episode #1 Now:

Transcript:


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Announcer: This is Pet Life Radio.

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Announcer: Let's Talk Pets.

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Mary Tan: Meow and woof, welcome to the very first podcast edition of The Whisker Report.

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Mary Tan: We are a new podcast dedicated to helping anyone in the pet industry or the animal welfare world.

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Mary Tan: We wanna help you get the PR, the publicity you need so that you can sell your products or get those animals adopted.

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Mary Tan: We are so excited.

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Mary Tan: I'm Mary Tan, one of the co-hosts of this podcast, and I wanna introduce you to my partner in crime, across the pond, Alexane Ricard, who is joining us from France.

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Mary Tan: Hey, Alexane.

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Alexane Ricard: Coucou.

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Alexane Ricard: So in French, I would usually say, Coucou les chats, which in English you would translate like, hi cats.

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Alexane Ricard: But that's how we greet each other in French.

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Alexane Ricard: We actually call each other cats.

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Alexane Ricard: It can sound weird, but it would be kinda like, hi sweetie.

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Alexane Ricard: We say cat instead, right?

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Mary Tan: Oh wow, I had no idea.

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Mary Tan: I know.

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Mary Tan: They teach us a whole bunch of things about the French culture as well, cause you've noticed a lot of things.

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Alexane Ricard: Oh yeah, definitely.

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Alexane Ricard: But first of all, I really want to introduce you to our producer, Mark Winter of Pet Life Radio.

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Alexane Ricard: He's the man who is gonna get us to you each and every week.

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Alexane Ricard: Mark, is it true that you started podcasting more than 20 years ago, and you run the largest network of pet podcasts in the United States?

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Mark Winter: Well, you're dating me now.

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Mark Winter: We started Pet Life Radio in 2007, and nobody even knew what a podcast was.

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Mark Winter: It didn't even have a name yet.

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Mark Winter: They were just audio shows.

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Mark Winter: And I started it with my son, because I had been doing radio since 19 something.

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Mark Winter: And then I moved to Florida.

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Mark Winter: I was a producer at Y100.

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Mark Winter: I produced the South Beach Dance Party.

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Mark Winter: And then at Party 93.1, I produced Issues Over the Rainbow.

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Mark Winter: And we had all kinds of guests on.

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Mark Winter: We had Cher and Cyndi Lauper and Margaret Cho and a whole bunch of celebrities.

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Mark Winter: So I loved doing that.

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Mark Winter: And then the opportunity came up to do internet radio, which was new.

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Mark Winter: And so I started working for a couple other companies until I said to my son, let's do our own.

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Mark Winter: And we started Pet Life Radio because we love animals and we thought it would be fun.

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Mark Winter: When we had seven shows, I said, we have enough now.

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Mark Winter: That's it, we're good to go.

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Mark Winter: Meanwhile, now we have 83.

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Alexane Ricard: Wow, 83?

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Mary Tan: Oh my gosh.

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Mary Tan: And then, some of the biggest pet podcasters, you've got actually your wife, Michelle of Catitude, love her show.

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Mary Tan: And then Arden Moore with OBEHave, you led the way.

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Mary Tan: You are the champion of pet podcasts for absolutely.

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Mary Tan: And that's why Alex and I really wanted to work with you.

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Mark Winter: Oh, thank you for saying that.

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Mark Winter: Well, you know, when you were on Arden's show a few years ago, and when you were on, I said to myself, she's so fun.

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Mark Winter: I said she should have her own show.

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Mark Winter: And I'm glad that you finally wanted to do it, because I've wanted you to have it for a long time.

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Mary Tan: Oh, you're so sweet.

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Mary Tan: That's so awesome.

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Mary Tan: Well, we're really honored to be part of your network, Mark.

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Mary Tan: And, you know, I just wanted to say for most shows, this show is going to be a little different because we're kind of introducing you to us.

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Mary Tan: But for the most part, we are going to have a guest each and every week.

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Mary Tan: That guest could be a journalist.

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Mary Tan: It could be a marketing PR person from a pet product company, an executive director of a rescue or shelter.

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Mary Tan: The point is to give you tips and tricks.

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Mary Tan: This isn't about us.

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Mary Tan: It's about you.

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Mary Tan: It's about us giving you the tips you need so that you can be the best pet business or best animal rescue that you can.

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Mary Tan: And I just want to stress that, even though we are a pet PR firm, which we'll get to in a little bit, the three of us really want to give you the tips and tricks because we get it.

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Mary Tan: We're small businesses.

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Mary Tan: You might not have the 2000 to $10,000 you need to hire a PR firm or a marketing firm to help you.

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Mary Tan: And we've worked with a lot of startups and small businesses and these people put their heart and soul into these pet products and their animal shelters and rescues.

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Mary Tan: And we want to make sure that we give you valuable content that you can get, that you can use, so that you can make the profits that you deserve and get the animals out there.

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Mary Tan: So don't you agree with that, Alex?

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Mary Tan: Would you say that's it in a nutshell of what we're trying to do?

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Alexane Ricard: Yeah, of course.

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Alexane Ricard: But I feel like people should get to know us first and see like why we're doing this.

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Alexane Ricard: But it's quite simple, to be honest.

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Alexane Ricard: It's just we're quite passionate about helping animals.

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Alexane Ricard: And how do you help animals?

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Alexane Ricard: Well, you just help people who help animals.

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Alexane Ricard: And that's the way you do it.

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Alexane Ricard: So Mary, can you tell us a bit more about Whisker Media, which is the pet PR firm that you're running?

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Mary Tan: Yes, exactly.

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Mary Tan: So Whisker Media came about out of partly boredom.

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Mary Tan: I was a news reporter for many, many years.

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Mary Tan: I worked in Atlanta, in New York, where else did I do?

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Mary Tan: Las Vegas.

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Mary Tan: And I loved being part of the news.

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Mary Tan: I loved being part of the action, but I always wanted to do animal stories.

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Mary Tan: Now, the problem was I was a crime reporter.

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Mary Tan: I mostly did bad things, bad stories.

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Mary Tan: And that was actually my strength.

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Mary Tan: So I used to say, if you're dead, I'm live.

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Mary Tan: I'll see you on the six o'clock news.

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Mary Tan: Or if it bleeds, it leads.

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Mary Tan: And so I was constantly doing the embezzlement kind of stories, the dead people, the horrible things that happen to people.

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Mary Tan: And so that's a lot of what I did, but I always loved cats in particular.

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Mary Tan: And my editors would never let me cover animal stories because they said, no, well, then who's gonna cover the crime?

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Mary Tan: And so I got really pigeoned my entire 13-year career in being a crime reporter.

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Mary Tan: And that was okay.

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Mary Tan: I actually enjoyed it.

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Mary Tan: But, you know, and it kind of made me a little brazen, but the weird thing about it was that I could not cover dead animal stories.

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Mary Tan: Like any kind of animal abuse story, I would just get like, I would be horrified.

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Mary Tan: And so I did news for a while and I was like, how can I cover animals?

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Mary Tan: How can I cover animals?

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Mary Tan: And you know, there's really not a full-time animal job out there.

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Mary Tan: So after news, because the schedule was really rough, I worked a lot of nights and weekends, I transitioned into being the Public Information Officer and the Communications Manager for a city just outside of Minneapolis here named Brooklyn Park.

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Mary Tan: And it was there that I was really introduced into PR.

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Mary Tan: But what happened was probably my first or second year working for the city, I started getting a lot of requests to do videos for other cities and other nonprofits because of my video background being in TV.

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Mary Tan: And so I actually started Whisker Media as a video production firm, which then I decided I want to donate the profits to animal rescues and animal welfare groups.

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Mary Tan: And so that's really what is my why.

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Mary Tan: Why I started Whisker Media was because I wanted to give back to homeless animals.

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Mary Tan: And then from that point on, suddenly the PR part of it took a bigger hold on it.

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Mary Tan: And after many years at the city, the public relations manager job came open at the only animal shelter that had a really, where I could earn a reasonable living that had a livable wage.

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Mary Tan: And so I left the city and I worked in an animal shelter for five years.

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Mary Tan: And that's really where Whisker Media took off, because I realized that a lot of the pet products out there weren't actually always that great and not always in the best interest of the animal.

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Mary Tan: And so I wanted to help pet product manufacturers.

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Mary Tan: That led to helping some small business entrepreneurs with their pet ideas.

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Mary Tan: And that's how Whisker Media blew up.

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Mary Tan: And it really took off during the pandemic.

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Mary Tan: Everybody was adopting pets.

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Mary Tan: And that's, well, all of a sudden, I had tons and tons of pet companies coming at me and saying, hey, can you help us with our PR?

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Mary Tan: So I did that.

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Mary Tan: And then eventually, Whisker Media just grew and grew.

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Mary Tan: And so I had to leave my shelter job.

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Mary Tan: And I loved my shelter job.

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Mary Tan: It was wonderful promoting animals who needed adoption.

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Mary Tan: But that's kind of the whole story behind Whisker Media.

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Mary Tan: We're really mission focused.

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Mary Tan: And I do represent some animal welfare nonprofits as well.

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Mary Tan: And I went with one of my former clients to Greece on a cat rescue mission.

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Mary Tan: The point of it was to try to talk to government leaders in Greece and Athens about the importance of spaying and neutering pets.

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Mary Tan: And I'm going to be honest, it wasn't the greatest success because a lot of people in Greece don't have the same viewpoints of animals as they do here in the United States.

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Mary Tan: And that's where I met Alex.

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Mary Tan: And yeah, Alex and I met during my trip there and Alex also has a cat rescue.

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Mary Tan: And so I need to be quiet now and let Alex do a lot of talking because she is a resident of the world.

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Alexane Ricard: Yeah, that's true.

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Alexane Ricard: So first of all, you have to know, I harassed Mary when she was in Greece to work with her because I saw her, I saw what she was doing and I was like, that's everything I want to do.

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Alexane Ricard: So I harassed her for the whole time she was there.

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Alexane Ricard: And then I did get the job.

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Alexane Ricard: So that worked out.

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Alexane Ricard: But yeah, just a little background.

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Alexane Ricard: So I have always been a huge animal lover, always had cats growing up.

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Alexane Ricard: So I always wanted to be a vet, but unfortunately I am not great at science or at math.

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Alexane Ricard: So I did give that up quite quickly.

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Alexane Ricard: And then I started studying communication and marketing.

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Alexane Ricard: And then during my studies, in France, you're quite lucky.

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Alexane Ricard: You can go do internship every year to kind of see what kind of job you want to do.

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Alexane Ricard: So I was lucky enough to live in Spain, to live in Portugal during my studies.

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Alexane Ricard: And then on my last year, I went to Bali to do an event manager position as an internship for BAWA, which is Bali Animal Welfare Organization.

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Alexane Ricard: And that's when I realized I could put my skills and help animals.

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Alexane Ricard: And that was just the game changer.

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Alexane Ricard: So I did a lot of fundraising there.

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Alexane Ricard: I used to organize puppy yoga classes and stuff like that.

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Alexane Ricard: So that was amazing.

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Alexane Ricard: And then I came home and it was the pandemic.

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Alexane Ricard: And I was like, well, I just graduated.

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Alexane Ricard: I just want to work with animals.

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Alexane Ricard: How can I help?

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Alexane Ricard: What can I do?

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Alexane Ricard: So I did find a volunteering position in Greece in a cat shelter.

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Alexane Ricard: I went there.

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Alexane Ricard: I was supposed to go there for three weeks.

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Alexane Ricard: I ended up staying there for four years.

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Alexane Ricard: So, you know, a change of plans, but yeah, so I went to Greece.

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Alexane Ricard: I saw the, just the situation of stray cats, which is, you know, like it's hard to see and you really want to help.

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Alexane Ricard: So I stayed in the shelter.

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Alexane Ricard: I was at for a couple, like one year, one year and a half.

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Alexane Ricard: And then I started my own cat rescue who was focused on TNR, trap, neuter, release cats.

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Alexane Ricard: I started that with my best friend Amber and we're still running it today.

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Alexane Ricard: So we run free sterilization program in a small town close to Athens and we're taking it internationally.

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Alexane Ricard: So we're gonna run sterilization program in Mexico, you know, like South of America, Central America, Indonesia.

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Alexane Ricard: So big plans.

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Mary Tan: Yes.

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Mary Tan: And everybody, I don't know if Alex wants to disclose this, but Alex speaks five languages and you're only 25, aren't you?

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Mary Tan: You're so young.

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Mary Tan: I'm getting older.

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Mary Tan: I'm almost 26.

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Mary Tan: You were a baby and Alex is pretty amazing.

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Mary Tan: You're just wise beyond your years.

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Mary Tan: So that's a little bit about us two, but we wanna tell you that this show is just a little bit different because we're talking about us and we wanna let you know who we are so you can kind of understand our expertise.

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Mary Tan: But we also want you to walk away with some tips and tricks.

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Mary Tan: And, you know, Whisker Media is a PR agency, but of course we want to help you, as we've talked about before.

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Mary Tan: And really in a nutshell, Whisker Media is about storytelling.

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Mary Tan: It's what makes something unique.

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Mary Tan: If you want news coverage from the media or the pet influencers out there, or, you know, even Mark gets tons of pitches, I'm sure, for all his shows, you need a great story.

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Mary Tan: And I can tell you, and Alex can agree with this, if you're just launching a product or have something new, unless there's like a news peg to it, that's not a news story.

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Mary Tan: So you coming up with a new dog bone, that's not anything new.

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Mary Tan: And so we want to talk about a case study that Alex and I just recently completed.

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Mary Tan: It's a pet store in Chandler, Arizona.

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Mary Tan: Shout out to Megan Ames who owns it.

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Mary Tan: It is a new luxury pet store.

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Mary Tan: And Megan came to us a few months ago about, yeah, about how to get some buzz for her new pet store.

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Mary Tan: And we were like, well, to be honest, the opening of your store in and of itself isn't all that interesting and isn't news necessarily to the general public.

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Mary Tan: Now it would be different if you're maybe at the Chandler newspaper or something hyper local in your community.

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Mary Tan: But as a whole to the Phoenix newspaper, that's a huge metro area.

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Mary Tan: A new store isn't necessarily a story.

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Mary Tan: But what we did, and Alex, maybe you can join in, tell them what we did to find out what the stories are at Bark and Love.

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Alexane Ricard: Yeah, exactly.

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Alexane Ricard: And I think we do that for all of our clients.

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Alexane Ricard: We have to find the little details that make it special.

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Alexane Ricard: So that grand opening, what was special about it?

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Alexane Ricard: Did you have any event or did you have anything in your store that make it newsworthy?

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Alexane Ricard: And that's when we talked to Megan a lot.

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Alexane Ricard: And the more we talked to her, the more we realized that her store was completely amazing and completely unique in what she had to offer, because she had, well, she still has, a talking dogwash.

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Alexane Ricard: And the dogwash takes the voice of, I think it was like Donald Trump, Barack Obama, Will Smith.

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Alexane Ricard: And then, so you wash your dog, with like Will Smith giving you the instruction, like, hey, put the soap there.

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Alexane Ricard: And then it's just like, that makes it super unique.

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Alexane Ricard: I wanna go wash my dog there.

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Mary Tan: Yeah.

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Mary Tan: And it was so funny because the staff would say, we're just hearing Donald Trump and Barack Obama over and over again.

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Mary Tan: Apparently those were the two most popular.

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Mary Tan: And I said, oh my God, that is so awesome to pitch to the media.

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Mary Tan: So they ended up getting the CBS station and the NBC station in Phoenix to come cover them.

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Mary Tan: Or was it the Fox station?

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Mary Tan: I can't remember.

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Mary Tan: And they did five minute segments, which if you had to pay for that in advertising, would be thousands and thousands of dollars.

00:15:55.640 --> 00:15:58.320
Mary Tan: And Alex and I pulled analytics on it.

00:15:58.540 --> 00:16:02.040
Mary Tan: There were 30, 40,000 viewers watching.

00:16:02.740 --> 00:16:06.040
Mary Tan: And so she got really great coverage out of that.

00:16:06.300 --> 00:16:07.440
Mary Tan: So that's kind of what it is.

00:16:07.460 --> 00:16:09.220
Mary Tan: It's finding the story.

00:16:09.240 --> 00:16:15.160
Mary Tan: And then she also had this gigantic gumball machine that spits out dog toys.

00:16:15.640 --> 00:16:27.480
Mary Tan: And so they had a really cool event with the vice mayor of Chandler, where he, you know, I forget what you do, push the button where the first dog toy came out and flew out at a dog.

00:16:27.500 --> 00:16:28.920
Mary Tan: It was really, really fun.

00:16:29.280 --> 00:16:30.400
Mary Tan: And it got a lot of attention.

00:16:31.460 --> 00:16:32.560
Mary Tan: And that's kind of thing.

00:16:32.580 --> 00:16:37.500
Mary Tan: And then Alex and I are also working on another company called Snoozer Dog Beds.

00:16:37.820 --> 00:16:40.440
Mary Tan: Have you guys heard of Snoozer Dog Beds, Mark?

00:16:41.140 --> 00:16:42.120
Mark Winter: No, no.

00:16:42.260 --> 00:16:43.180
Mary Tan: Oh, okay.

00:16:43.340 --> 00:16:47.920
Mary Tan: Well, Snoozer has been around since, oh my God, 1985.

00:16:47.940 --> 00:16:48.580
Mary Tan: Right, Alex?

00:16:48.740 --> 00:16:49.700
Alexane Ricard: Yeah, I think so.

00:16:49.720 --> 00:16:50.860
Alexane Ricard: Yeah, quite a long time.

00:16:51.080 --> 00:16:51.460
Mary Tan: Yeah.

00:16:51.500 --> 00:16:54.880
Mary Tan: And we just heard some fascinating things about them.

00:16:54.900 --> 00:16:59.240
Mary Tan: Like they have an 83 year old woman who's been working there full time.

00:16:59.520 --> 00:17:02.120
Mary Tan: She's 83, and she still works.

00:17:02.620 --> 00:17:13.180
Mary Tan: And then another interesting story is that it's no secret, like Americans are not picking up the sewing profession, and every one of their beds is handmade.

00:17:13.700 --> 00:17:24.940
Mary Tan: So they hire a ton of Hispanic and Asian workers and immigrants to come work in their factory so that these beds can be made at the quality standards.

00:17:24.960 --> 00:17:29.940
Mary Tan: Like they don't want to export their manufacturing to China, like a lot of companies do.

00:17:30.180 --> 00:17:32.980
Mary Tan: They still do it, every bed is handmade.

00:17:33.140 --> 00:17:42.460
Mary Tan: And they have a wonderful story about the success stories of their employees who are just doing wonderful things, and they are so multicultural.

00:17:42.480 --> 00:17:44.500
Mary Tan: There's multiple languages being spoken.

00:17:44.840 --> 00:17:47.680
Mary Tan: And it's all about a global economy.

00:17:47.700 --> 00:17:49.320
Mary Tan: Wouldn't you say that, Alex?

00:17:49.700 --> 00:17:51.040
Alexane Ricard: Yeah, and definitely.

00:17:51.100 --> 00:18:01.600
Alexane Ricard: And I mean, again, like for Snoozer, we could have just released a press release about their product, but that wouldn't work because you do need to find a story behind the snoozer beds.

00:18:01.640 --> 00:18:02.780
Alexane Ricard: What makes them special?

00:18:03.240 --> 00:18:09.360
Alexane Ricard: And now that we've talked so much with them, we have so many newsworthy angles to pitch the press.

00:18:09.720 --> 00:18:12.020
Alexane Ricard: And I think that's going to be a very, very successful campaign.

00:18:12.180 --> 00:18:14.100
Mary Tan: Yeah, I think so as well.

00:18:14.140 --> 00:18:15.360
Mary Tan: That's amazing.

00:18:15.980 --> 00:18:24.860
Mary Tan: You know, and then the other thing, you know, that we wanted to talk about is this show is about giving you the motivation that you need.

00:18:25.400 --> 00:18:29.120
Mary Tan: It can be so depressing to work by yourself, right?

00:18:29.220 --> 00:18:38.440
Mary Tan: And when you're an entrepreneur, there's so many ups and downs, and you know, you can get depressed, but you have to keep going.

00:18:38.660 --> 00:18:47.500
Mary Tan: And that's, if you're starting a rescue, if you're starting a company, you know, you're putting your blood, life, and soul into these products.

00:18:47.520 --> 00:18:49.100
Mary Tan: And it's tough, it's tough.

00:18:49.160 --> 00:18:50.600
Mary Tan: And we understand that.

00:18:50.920 --> 00:18:56.700
Mary Tan: And Alex, you do in particular with your cat rescue, you know, the ups and downs and all of that.

00:18:56.780 --> 00:19:02.200
Alexane Ricard: And you, Mary, I mean, you started by yourself, Whisker Media, so you know what it is to be an entrepreneur.

00:19:02.520 --> 00:19:04.400
Alexane Ricard: And I started my own cat rescue.

00:19:04.420 --> 00:19:14.040
Alexane Ricard: So we definitely know what it's like, we know how it is, we know the struggles, and we're definitely here to help you as much as we can, because it's always all about the animals.

00:19:14.120 --> 00:19:16.720
Alexane Ricard: We want to help you so you can help the animals.

00:19:17.020 --> 00:19:20.220
Mary Tan: Yeah, and you know, it's like never give up, right, Alex?

00:19:20.440 --> 00:19:31.600
Alexane Ricard: Never give up and just do it as well, because I know also the struggle of always having that dream, you know, like having your own rescue, having your own company, launching your product, or launching your podcast even.

00:19:31.880 --> 00:19:36.540
Alexane Ricard: It's always like, yeah, I'd like to do it, I'd like to do it, but you know, but just do it.

00:19:36.840 --> 00:19:42.960
Alexane Ricard: Just do it, just start, take the first step, and then, you know, you'll figure it out, and we can help you along the way.

00:19:43.540 --> 00:19:58.480
Mary Tan: Yeah, and you know, a lot of the people in the pet industry tend to be women, and you know, there's been reach out that women tend to second-guess themselves and take things a little bit more emotionally than men.

00:19:58.760 --> 00:20:03.100
Mary Tan: And so we know that this podcast is probably going to be listened to by a lot of women.

00:20:03.120 --> 00:20:04.460
Mary Tan: Wouldn't you agree, Alex?

00:20:05.080 --> 00:20:06.300
Alexane Ricard: Yeah, definitely.

00:20:07.320 --> 00:20:11.260
Alexane Ricard: But you know, we might be more emotional, but we might be braver as well.

00:20:12.200 --> 00:20:13.400
Mary Tan: Yes, exactly.

00:20:13.440 --> 00:20:25.060
Mary Tan: And then, you know, the other thing I wanted to address is just from our experience dealing with pet product manufacturers, a lot of the big pet companies are still run by men.

00:20:25.660 --> 00:20:35.020
Mary Tan: But if you look at who a lot of the smaller entrepreneurs are and who's coming up, the pet industry, all the buyers tend to be women.

00:20:35.440 --> 00:20:42.300
Mary Tan: And so it's really important to not give up because the pet industry is still an old boys' network.

00:20:42.620 --> 00:20:50.220
Mary Tan: But I have seen a lot of really phenomenal women break through that barrier, and they're now one of the big boys still.

00:20:50.240 --> 00:20:53.210
Mary Tan: I'm sure you can, too, so you can do it.

00:20:53.270 --> 00:20:56.550
Mary Tan: And that's kind of what we're all about in this show.

00:20:57.290 --> 00:21:01.870
Mary Tan: And I think, is there anything else, Alex, that we should share?

00:21:02.310 --> 00:21:06.350
Alexane Ricard: Well, I just want to share as well that we are here to help people.

00:21:06.410 --> 00:21:13.730
Alexane Ricard: And if they have any questions, or they want us to talk about a certain topic or anything, then we're always available on social media.

00:21:13.790 --> 00:21:15.970
Alexane Ricard: That's what we want, actually, because that's what we want.

00:21:15.990 --> 00:21:17.550
Alexane Ricard: We want to help people, help animals.

00:21:17.690 --> 00:21:26.130
Alexane Ricard: So any questions, any tips you need, any help we can give you, just send us a message, and then we can try to talk about that topic on the next show.

00:21:26.370 --> 00:21:28.890
Mary Tan: Yeah, and you can reach out to Alex or I.

00:21:29.170 --> 00:21:34.770
Mary Tan: And it's usually Alex that answers everything, just so you know, because she is the social media gal.

00:21:34.790 --> 00:21:35.670
Mary Tan: And she's really...

00:21:36.090 --> 00:21:41.390
Mary Tan: Alex is focused more on the digital influencer part of things and that part of PR.

00:21:41.730 --> 00:21:48.270
Mary Tan: So we're going to talk in future episodes, we're going to talk a little bit more about PR and what it is and how it differs from marketing.

00:21:48.290 --> 00:21:49.750
Mary Tan: But you can read...

00:21:49.770 --> 00:21:56.480
Mary Tan: And so if you want to reach out to Alex, I'm gonna just throw that out there because I'm terrible at reading my social media.

00:21:57.540 --> 00:22:03.060
Mary Tan: Instagram or Facebook under the Whisker Report, or you can always reach out to Pet Life Radio as well.

00:22:03.220 --> 00:22:06.320
Mary Tan: And Mark, Mark can pass that on to us.

00:22:06.840 --> 00:22:25.040
Mary Tan: And another thing we had an idea is if you are a pet product company or an animal welfare, and you want to come on the show, and you want us to give you feedback on how you can promote your event or your new product, we would welcome for you to come on as a guest, and we can do you as a case study.

00:22:25.060 --> 00:22:28.080
Mary Tan: So that's also one of the things we're doing here.

00:22:28.460 --> 00:22:36.060
Mary Tan: So that's kind of a wrap for this show, and we are so excited to be here.

00:22:36.140 --> 00:22:39.320
Mary Tan: And of course, we want to thank Mark and everybody.

00:22:39.380 --> 00:22:41.560
Mary Tan: And Mark, we want to help you too.

00:22:41.960 --> 00:22:43.040
Mark Winter: Good, we need it.

00:22:43.060 --> 00:22:44.100
Mark Winter: We always need help.

00:22:44.680 --> 00:22:56.980
Mary Tan: Yes, we want to get Pet Life Radio out there too, because you have so many wonderful shows that range from dog behavior to isn't, don't you have a show that's running a dog business?

00:22:57.380 --> 00:22:58.720
Mark Winter: Yeah, we have a couple of those.

00:22:59.200 --> 00:23:01.040
Mark Winter: And we've got Ask the Vets with Dr.

00:23:01.060 --> 00:23:05.480
Mark Winter: Jeff, who's an Emmy Award-winning veterinarian, and he's the veterinarian to the stars.

00:23:05.500 --> 00:23:14.080
Mark Winter: We have Jill Rappaport as one of our show hosts, and you know, she does Animal Rescue, and we have got great hosts and great shows.

00:23:14.080 --> 00:23:16.420
Mark Winter: So we want more people to know about them.

00:23:16.620 --> 00:23:17.740
Mary Tan: That's so cool.

00:23:18.140 --> 00:23:30.720
Mary Tan: All right, well, we're going to end it as we do every week on the show, which is Whisker Media's mantra, which is bar, cloud and purse smart, right, Alex?

00:23:30.960 --> 00:23:33.200
Alexane Ricard: Yes, exactly.

00:23:33.340 --> 00:23:36.060
Mary Tan: All right, we will see you next week.

00:23:36.180 --> 00:23:40.420
Mary Tan: Thank you so much for joining us on behalf of Mark and Alex.

00:23:40.760 --> 00:23:41.620
Mary Tan: We'll see you next time.

00:23:43.700 --> 00:23:46.560
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