PR Tips for Pet Startups & Wellness Brands
This week on The Whisker Report, host Mary Tan and producer Mark Winter welcome Mary Beth Powers, founder of Teddy’s Turmeric Tamer, for a fascinating behind-the-scenes conversation about building a natural pet wellness brand from the ground up. Inspired by her beloved dog Teddy’s remarkable recovery from aggressive cancer, Mary Beth shares how her turmeric-based supplement helped extend Teddy’s life by three joyful years and sparked a mission to help pets everywhere live healthier lives. Then the tables turn as Mary Beth asks Mary and Mark for real-world PR and marketing advice on growing a pet business, mastering social media, getting media attention, boosting Google reviews, and building credibility in the competitive pet industry. Packed with practical insights, startup wisdom, and inspiring pet success stories, this episode is a must-listen for pet entrepreneurs and animal lovers alike.
Listen to Episode #39 Now:
BIO:
MaryBeth Powers is the founder and creator of Teddy's Turmeric Tamer, an all-natural pet wellness company specializing in handcrafted wellness supplements for dogs.The BackstoryAfter a 30-year career in hospitality and event planning, MaryBeth's life pivoted when her 100-pound Newfoundland mix, Teddy, was diagnosed with aggressive cancer and given only weeks to live. Refusing to give up, she researched natural herbs and holistic ingredients in her kitchen. Her custom formula helped Teddy live for three more joyful, active years. Following Teddy's passing, she turned this personal passion into a business to help other pet parents navigate similar health struggles.
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