What Color is your Dog?

Cheryl Kaye on Pet Life Radio

Joel Silverman, animal behaviorist & celebrity trainer shares his training techniques using Bil-Jac treats. And what does Santa drive?  The secrets out!


Joel Silverman has trained animals for Hollywood films, TV, amusement parks, and he now devotes his forty years of professional experience to helping thousands of pet owners train their dogs.

Joel has worked behind the scenes on lots of shows and films, but he’s best known for Good Dog U—his top-rated Animal Planet series that ran from 1999 to 2009. Joel has also authored three books to share his expertise: What Color Is Your Dog?®, Take 2 – Training Solutions for Rescued Dogs, and Bond With Your Heart; Train With Your Brain®.

Joel’s personal mission is to teach owners simple ways to achieve responsible pet ownership. These techniques focus on taking small steps that can be adjusted to each animal’s unique personality.

“There are different ways to teach an animal a behavior, and we can’t expect every animal to learn in exactly the same way,” Joel says. Since most of the dogs returned back to animal shelters and humane societies are there because of behavioral issues, Joel believes training can play an integral role in decreasing the suffering of animals.

He brings his talent and passion to helping pet owners bond with, train, and nurture their dogs